Thistle Hotels is launching an upmarket brand called Guoman Hotels. The flagship hotel will be The Cumberland at Marble Arch in London.
Lee Jeans has shortlisted Vallance Carruthers Coleman Priest, LG&F, Farm, 180 Amsterdam and incumbent StorÃ¥kers McCann for its advertising account.
Real Radio has teamed up with Principality Building Society to find heroes from local communities in Wales. Listeners will be encouraged to nominate local people who deserve recognition and winners will receive a Principality savings account with a &£105 deposit in it.
Threshers is to stop selling food at its 75 specially launched Threshers+Food shops by the end of this month. It is also understood to be seeking a buyer for Leapingsalmon, the gourmet meal provider it bought in 2003.
Air conditioning brand Nuaire did a complete U-turn on its positioning, which resulted in it creating a pipeline value of £7.4m in just five months.
As the furlough scheme comes to an end, the realities of the impact of Covid-19 on the economy and jobs is becoming ever clearer. In our new series, our secret marketer takes us behind the scenes to offer some catharsis and lessons on what to do if you find yourself made redundant.
From building teams you can feed with two pizzas, to committing to regular retrospectives, agile working is helping GSK rethink how it does business in the era of Covid-19.
In an exclusive interview, Coca-Cola UK marketing boss talks about the challenges of 2020 and why the soft drink maker has had to be “braver” than ever before.