Top 10 news stories of 2011


Web readers found two particular news stories irresistible during the year – the launch of the Health Lottery by Richard Desmond’s company and the furore surrounding the Phones4U “scary girl” TV ad.

If you want to catch up with which news stories and brands caught the popular imagination on during the year then take a look below. And take note that we will be back with a full web service on January 3.


Brand innovation is at the heart of growing business. If you can demonstrate a sweeping success in innovation then enter the Marketing Week Engage Awards 2012 category – just click here.



What marketers can expect from lawmakers in 2012

Russell Parsons

With 2012 almost up on us, Marketing Week flags up the consultations, regulatory changes and voluntary agreements marketers need to look out for in the new year. Advertising Regulation What: The industry, led by the Advertising Association, will be under pressure to implement recommendations made in the government-backed Bailey report into the commercialisation of childhood. […]


The champagne brand that’s a little bit crazy

Lucy Handley

Champagne brand Nicolas Feuillatte is a relative newcomer to the world of bubbly but this allows it to “break the rules” of luxury marketing. Marketing Week caught up with the Nicolas Feuillatte team of Caroline Defaut (CD), marketing and communications director and David Henault (DH), new cellar manager for this Q&A. Marketing Week (MW): Nicolas […]


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