TSB CEO on a return to traditional banking

TSB has today (9 September) returned to the UK high street with a promise to offer “local banking” that helps UK “communities and customers thrive”.

Marketing Week visited one of its flagship brands in London to talk to chief executive Paul Pester about the in-branch experience and what local banking means.


brightcove.createExperiences();

Recommended

Tricia-Wilber-Disney-2013-fullwidth

Marketing the Disney way

Lucy Handley

As chief marketing officer at The Walt Disney Company EMEA and general manager for Disney Channels, Tricia Wilber is the ultimate multi-tasker, bringing the different strands of the business on to the same page, while responding to cultural change and not being afraid to take risks.

Comments

    Leave a comment