Top ten YouTube ads in November

Alison Millington

Despite attracting more than 700 complaints, Sainsbury’s World War One themed video topped the list of most watched ads on YouTube in November, beating John Lewis’s Monty the Penguin into second place despite the social media hype surrounding the latter.

Marketing Week launch party

Marketing Week relaunch party

Samuel Joy

http://bcove.me/vuc2az5g On the 17th of October, Marketing Week’s friends and family gathered to celebrate the redesign of the website and magazine at the hip new Ham Yard Hotel in Soho. A fun night was had by all, while the trip down memory lane certainly put in to perspective just how far we’ve come in the past 36 years. […]

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Video: How marketers can make drones fly

Lara O'Reilly

Marketing Week visitied Somo and spoke to the mobile solution agency’s drone experts Maani Safa, vice president of creative and innovation, and Naji El-Arifi, product innovation manager, to discover whether drones have a marketing use case or if they are just a geeky gimmick.