Video: Engage Awards 2014 judges on whether marketing needs to be represented in the boardroom

Engage Awards judges discuss whether marketing can influence business decisions without a boardroom seat.


The contentious issue of whether marketers should focus on gaining a place in the boardroom is discussed by Marketing Week Engage Awards judges including Arsenal FC chief commercial officer Tom Fox, PepsiCo Europe head of marketing and innovation Patrick Kalotis and Odeon commercial director Andy Edge.

The Marketing Week Engage Awards 2014, in association with YouGov, will be held on June 26 at Grosvenor House, London. For table Queries contact Reis Kucuk on +44(0)20 7970 4625.



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