Video: Freshfields’ Libby Chambers
Law firm Freshfields’ first chief marketing and business development officer Libby Chambers talks about what the Freshfields brand stands for, its digital marketing strategy and what being an Olympic sponsor did for the brand.
Also in this story:
- Creating a plan for international law: a profile of Freshfields chief marketing and business development officer Libby Chambers
- Freshfields: An unlikely sponsor reaps rewards of Olympic Games (case study)
- A marketer amongst lawyers: Q&A with Libby Chambers
- A day with Libby Chambers: My last 24 hours