Carte Noire has launched its first television push since 2002 with an interactive spot on Channel 4’s on-demand platform, 4OD. The TV spot, which will premier tomorrow (5 November), features actors Joseph Fiennes, Dominic West and Greg Wise reading seductive passages from Penguin fiction while asking women, “How do you like your coffee?”. The campaign […]
Marks & Spencer has revealed its Christmas ad campaign starring all the X-Factor finalists, including Misha B, Little Mix and Frankie Cocozza. The ad aired for the first time yesterday, (Sunday 6 November) during the results show which saw boy band The Risk and Johnny Robinson voted off. Both appear in the first ad, but […]
Analysts argue the decision by brands such as Kopparberg, Ikea and Nivea to pull their advertising off GB News could be temporary if the channel proves successful.
As former staff accuse the craft beer brewer of creating a “culture of fear”, BrewDog has seen its brand health scores plummet, although the impact on purchase intent has been minimal.
Founded by two former Unilever marketers, Smol is gaining ground on its global FMCG rivals with a DTC model focused on being eco-friendly, convenient and value for money.
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here