Virgin.net’s registration CDs are to be stocked by supermarket chains Somerfield and Kwik Save.
Centrica’s strategy of offering a one-stop shop for all the dull necessities in life hasn’t been a hit with the punters. And its AA business looks like being the latest casualty, says David Benady
Agency Republic, the new media arm of Claydon Heeley Jones Mason, has won the digital account for environmental charity Friends of the Earth after a six-way pitch. A campaign developed by Social Republic, Agency Republic’s social marketing division, starts at the beginning of July, focusing on recruiting donors. The ad uses rich media to let […]
BBH New York has been appointed to a new ‘brand activation’ assignment by Unilever on its Dove brand.
Deliveroo had planned to increase marketing spend over 2022, but as customer acquisition and retention weakens, the business has decided not to pursue top-line growth.
As the UK teeters on the precipice of another recession, consumer shopping behaviour is shaping up to be similar to that seen during the 2008 financial crash.
The rising cost of TV might offer advertisers an opportunity to redefine how they measure the value of different media, industry experts suggest.
The beer company’s UK marketing director says sustainability in product design must go much further than just packaging.