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2014

Kristof Fahy

CMO

Ladbrokes

Fahy became CMO at Ladbrokes in January 2016 following a brief spell at Telegraph Media Group. Prior to that he was CMO at William Hill, where he oversaw the betting brand’s mobile push with great results – smartphone gaming revenue was up 126 per cent in 2013 and the mobile product and app have had over 1.5 million downloads.

Best advice: "Be commercial – drive growth for your business, respect your customers and enjoy what you do – if you do, others will around you."