Arriving at Severn Trent Water from Accenture in 2015, Sarah Bentley took over customer care, group technology and business transformation. It is difficult to imagine bigger challenges presented in a single role, however Bentley states juggling family life and children is more of a challenge than reinventing customers’ relationships with a water utility. Having lowered bills, invested an average of just under £1.5m a day in infrastructure during 2015 and improved front line service, her efforts are reaping rewards. “For me, there is no big show or award or accomplishment. I delight in the small moments where I have the chance to make someone’s day a little brighter,” she says.