VisitBritain appoints John Brown Citrus Publishing

John Brown Citrus Publishing has been appointed by VisitBritain to produce travel guides. VisitBritain is the new organisation formed in April after the merger of the British Tourist Authority and the English Tourism Council. The guides will be titled Invitation to Britain.

Recommended

Readers prefer M Celebs

Marketing Week

The Sunday Mirror claims results from its new online readers panel show that readers of its M Celebs supplement prefer the magazine to paid-for weeklies. The research will be used by the newspaper’s advertising sales team.

Sale casts doubt on GUS staff’s future

Marketing Week

GUS, which owns Argos, has sold its home-shopping business, including brands such as Great Universal, Kays and Marshall Ward, to the Barclay brothers, owners of the Littlewoods catalogue. The move triggers a review of the business and throws into doubt the future of GUS’s 200-strong catalogue marketing team, headed by marketing director Clive Briscoe. The […]

Girobank poaches Asda’s George marketing chief

Marketing Week

Asda’s head of marketing for its George clothing brand, Claire Bulman, has joined Girobank, part of the commercial banking arm of Alliance & Leicester in the same role. Asda is recruiting a replacement for Bulman, who reported to retail and marketing director Simon Singleton. Bulman joined as George head of marketing from Matalan in 2001, […]

Comments

    Leave a comment