Volkswagen Commercial Vehicles is launching an advertising campaign featuring 19 of the company’s British customers and their vans. The campaign will use outdoor and press advertising.
EMAP has signed a cross-platform promotion to support film release of XXX2: The Next Level. It will run across Kerrang!, Kiss, Max Power and Zoo and and features a team of six page-3 models, led by Jodie Marsh.
easyMobile has said it is to launch in the Netherlands.
Gambling operator Blue Square has appointed Nick Wenn as chief marketer. The appointment comes as the bookmaker, owned by leisure business Rank Group, expands its service into Ireland and prepares to open its first high street store. Wenn, who joins on May 5, replaces head of marketing Peter Loveridge, who left the company last autumn […]
Marketing Week reveals the top 10 marketers in regulated industries, part of our Top 100 Most Effective Marketers, sponsored by Salesforce.
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It’s well established that brands need both long- and short-term marketing to be effective, but you’ve still got to decide between the three options for how to use them.