WAGN reviews brief at Mustoe
Rail company West Anglia Great Northern (WAGN), one of the best performing railway franchises according to the latest figures, is looking for an advertising agency for its 1.5m account.
The company appointed Mustoe Merriman Herring Levy to the business last March (MW March 26) and refuses to say whether Mustoe Merriman is repitching for the account.
WAGN was one of the best performing railway franchises, according to the last set of performance statistics compiled by the Office of Pass-enger Rail Franchising (OPRAF).
It was one of seven franchises to obtain a B grade, which means its punctuality average is above 90 per cent and reliability average over 99 per cent.
WAGN has benefited from low cost airlines which operate out of Stansted. British Airways-backed Go is increasing the number of destinations it flys, as is Ryanair, which operates out of the Essex airport. WAGN currently runs two shuttle trains per hour from London to Stansted.
WAGN operates from three main London stations – Kings Cross, Moorgate and Liverpool Street – and runs services in the Anglia region to Peterborough, Hertford, Chingford, Enfield, Cambridge and Kings Lynn.
WAGN is part of AIM-quoted company Prism.
