Telegraph Group sales director Andy Whelan has left after just nine weeks by ‘mutual consent’. He has been replaced by Matthew Watkins, advertisement sales director at The Times.
Newcastle United FC has confirmed that it has received an offer for president John Hall’s 28.5 per cent stake in the club.
As Guy Phillipson points out, there may be an increase in e-tail spending, but too many retailers are still failing to replicate the high-street experience online (MW July 14). As retailers spend millions designing shop layouts to entice consumers to enter and spend, so a website must create an emotional engagement with consumers through persuasive […]
Reckitt-Benckiser is to sponsor ITV soap Emmerdale in a 12-month deal thought to be worth £10m. It is understood that RB will use the sponsorship to showcase a number of its brands on a rotational basis. Its portfolio includes Mr Sheen, Finish, Dettol and Lemsip, but which brands will be featured remains a closely guarded […]
Key figures behind Samsung’s UK direct-to-consumer proposition explain how the brand replicates the benefits of bricks-and-mortar retail online, how paid Search came to account for one in three website sales, and the secrets of an adaptive and successful brand-agency partnership.
As Markey launches his first marketing campaign since joining Boots, he explains how and why he plans to reposition the brand as a partner in “reinvention”.
We arm you with all the numbers you need to tackle the week ahead.
Amazon tops Kantar BrandZ’s list of the world’s 100 most valuable brands for the third year in a row, as a host of global businesses bounce back with a vengeance despite the trials of lockdown.