The annual Cannes Lions Festival kicks off in France at the weekend. It has always been about celebrating creativity but increasingly it is also shining a spotlight on issues in the industry ranging from diversity to mobile advertising, offering marketers the chance to embrace new ideas and learn from the best in the world.
By Sarah Vizard
Marketing Week is holding its first panel discussion at Cannes Lions this year with the aim of exploring how influencers can engage the marketing cynic.
Cannes Lions Festival offers marketers the chance to embrace new ideas and learn from the best in the world. Here we pick five things no marketer should miss at Cannes 2016.
Marketing Week has teamed up with Facebook to hold an exclusive panel event for brand-side marketers during the Cannes Lions Festival of Creativity that aims to help brands cut through in a fragmented world.
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