William Hill has appointed NetNames, one of the UK’s leading domain name specialists, to manage its portfolio of several hundred domain names. These include williamhillcasino.com, williamhillpoker.com and willhill.com.
Aiwa, the Sony-owned consumer electronics brand, has shortlisted TBWA, Wieden & Kennedy, Strawberry Frog and Fallon for its global creative pitch.
I applaud the way Van Wagner has built up its business over the past few years and the site types and locations it has introduced, but I am fed up with this harping on about how much more effective its sites are than any other site type (MW March 13). What a surprise that its […]
Quiet Storm has created a £5m brand campaign for Kerry Foods Cheestrings. TV ads break on April 1 and will stress that Cheestrings are high in calcium.
At the end of every week, I look at the key stories, offering my view on what they mean for you and the industry. From mitigating the impact of Covid on your career to Virgin’s updated loyalty offer, it’s been a busy week. Here’s my take.
The car brand is investing hundreds of millions annually over the next five years as it looks to create a seamless digital experience for customers.
Consumer insights fueled a nudge campaign that helped drive sales of Irish haddock, hake and whiting.
Rather than slashing R&D budgets in response to the pandemic, the vice-president of L’Oréal’s tech incubator believes there is still “so much room” for innovation.