Nike has recreated the self-fastening glowing trainers worn by Michael J Fox in the 1989 film Back to the Future II.
Virgin Group has appointed Saatchi & Saatchi boss Ian Rowden as its new chief marketing officer, as it looks to place the Group’s brand at the heart of its global expansion strategy.
Npower has become the first of the “big six” energy suppliers to promise not to use smart meters as a surreptitious sales tool.
TUI is looking to build confidence as the travel sector begins to reopen with a multi-million pound campaign aimed at inspiring holiday nostalgia.
At the end of every week I look at the key stories, offering my view on what they mean for you and the industry. From the squeeze on marketing roles to the question of loyalty, it’s been a busy week.
Ahead of the new season kicking off on Sunday, the sport’s marketing boss Ellie Norman discusses racing, racism and responsibility.
From the Facebook ad boycott to the top 100 brands, catch up on all this week’s biggest marketing news.