Tom Fishburne

Tom Fishburne

Tom Fishburne is founder and chief marketoonist at Marketoon Studios. He draws (literally and figuratively) from 20 years in the marketing trenches in the US and Europe in roles at HotelTonight, Nestlé and General Mills. Find his work at marketoonist.com

Marketoonist on online personas

Marketoonist on customer experience

Marketoonist on lessons from higher education

Marketoonist on the Facebook ad boycott

Marketoonist on market research

Marketoonist on strategic options in a recession

Marketoonist on Zoom fatigue

Marketoonist on hashtag activism

Marketoonist on why TikTok is not a good fit for every brand

Marketoonist on the ‘new normal’

Marketoonist on communicating in a crisis

Intu

Watch: The Marketoonist on the importance of humour right now

Tom Fishburne

Marketoonist on resilience and change

Marketoonist on generic advertising ‘in these uncertain times’

Marketoonist on brand promise

Marketoonist on the lack of clarity in digital transformation

Marketoonist on digital transformation and organisational change

Marketoonist on marketing budget cuts

Marketoonist on decision paralysis

Marketoonist on how not to communicate right now

Marketoonist on virtual collaboration

Marketoonist on managing uncertainty

Marketoonist on customer-centric advertising

Marketoonist on digital transformation

Marketoonist on gut feelings

Marketoonist on the 7 types of LinkedIn request

On advertising in the Super Bowl

On meeting dread

On customer satisfaction metrics

On smart devices and 3G

On brand purpose

On misfit innovation

More from the Marketoonist