Aston Martin loses global marketing chief

Aston Martin’s global marketing chief Markus Kramer has left the role of global marketing director at the car marque to work for marketing services company Brand Afffairs.

Aston Martin

Kramer’s left the job last week, one he held since June 2010. He will sit on the board of London and Zurich based Brand Affairs.

It is unclear who now heads-up the marque’s marketing at time of publication. The luxury car brand did confirm his departure but was unable to say who now oversees strategy.

During his time at Aston Martin, Kramer is said to have helped build core marketing capabilities in CRM, and lead its digital communications, and customer experience, product marketing, insights and measurement.

Before joining Aston Martin, Kramer held roles at Harley-Davidson and Honda.



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