Nike champions midfielder’s boots with ads starring Iniesta

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Nike has unveiled a global campaign to celebrate the launch of the new CTR 360 football boot, the Maestri II featuring Barcelona footballer Andres Iniesta.

Created by Wieden + Kennedy London, the ads will roll out across 27 markets from this week, promoting the ultra-lightweight shoes, which have been designed to benefit the attributes of midfielders.

This story first appeared on Pitch, Centaur’s subscription-based online interactive marketplace for agencies and clients to share news, opinion and debate.



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