Month: August 2008

Car industry hit by economic downturn

Marketing Week

Car manufacturers have been hit by the deteriorating global economy, with BMW and Nissan reporting falls in profit. General Motors also reported a second-quarter net loss. BMW posted pre-tax profits of £474m in the three months to the end of June. This was 43.5% below the same corresponding period of last year. The drop will […]

BA profits plummet by 88%

Marketing Week

British Airways has posted an 88% drop in its first quarter profit after being hit by soaring oil prices. It has also attributed the fall to the slowdown in the economy and low consumer confidence. The airline has posted a pre-tax profit of £37m in the three months to the end of June. This is […]

MTV tackles teen crime with police

Marketing Week

MTV has partnered with the Metropolitan Police and EMI Music to educate teenagers about youth violence in London. The parties have converted a former police riot van as a roving education centre to tour the capital from autumn this year. The vehicle is being used by the production team behind MTV programme Pimp My Ride […]

Public concerns over private interests

Marketing Week

From being in charge of the Change One Thing initiative to lynchpin of Change4Life, the new 75m government national campaign aimed at combating obesity, is quite a step up for former Boots marketing director Andrew Brent.

Racing UK appoints new chief

Marketing Week

Racing UK has appointed former Aston Villa chief Richard FitzGerald as chief executive. FitzGerald takes over from executive chairman Simon Bazalgette. FitzGerald was chief executive of Birmingham-based football club Aston Villa until February, leaving to work as a consultant for Manchester City Football Club. Previously, he spent 18 years at IMP, the sports entertainment and […]

Motor industry doubles spend on green ads

Marketing Week

The motor industry doubled its spending on advertising its greenest cars in 2007 but overall spend is still biased towards the highest polluting vehicles, a new report says. The survey for the Low Carbon Vehicle Partnership shows that advertising spend on the most fuel-efficient vehicles (those in Vehicle Excise Duty bands A, B and C) […]

MySpace and Warner launch online comedy channel

Marketing Week

MySpace has teamed up with Warner Music Entertainment to launch a UK-specific comedy channel. MySpace Comedy UK goes live today. The entertainment channel has been set up to give users a taste of new and established comedy acts. Content includes “rare” clips from well-known comedians, as well as commmissioned clips of new acts, along with […]

BA profits plummet by 88%

Marketing Week

British Airways has posted an 88% drop in its first quarter profit after being hit by soaring oil prices. It has also attributed the fall to the slowdown in the economy and low consumer confidence. The airline has posted a pre-tax profit of £37m in the three months to the end of June. This is […]

Superfruits affect five-a-day consumption

Marketing Week

Consumers in the UK are eating more fruit and vegetables than six years ago, with manufacturers and retailers helping to boost consumption through their advertising and labeling. However, the Datamonitor report reveals that consumption is being undermined by “superfruits”. Consumers are being attracted to superfruits, such as acai (pictured) and goji berries, under the promise […]

PayPal rolls out pre-pay debit card

Marketing Week

Ebay-owned online payment provider PayPal is launching a pre-pay debit card with Visa and the Royal Bank of Scotland. The card, which launches today (August 1), can be used on the high street as well as online. The PayPal Top-Up Card is a reloadable Visa card and can be used wherever the Visa symbol is […]