The Central Office of Information has appointed Grey Advertising to handle a national campaign aimed at relieving the strain on health services during Christmas and the millennium festivities. Worth about £1m, it is expected to encourage people to use NHS direct – a telephone advisory service – rather than seek an appointment for less serious […]
Global media deals have existed for some time yet have never reached their full potential, due to the lack of a co-ordinated approach by clients, media owners and agencies. But there is a growing momentum. News Corporation’s News Corp One, a unit specifically set up to construct worldwide media deals across the conglomerate’s 35 businesses, […]
Jazz FM is to launch a dance music record label called Hed Kandi in the middle of next month. The first album on the label, aimed at 16- to 25-year-old dance music fans, is a compilation called Nu Cool 3. The radio network, which has stations in London and Manchester, will launch a late-night show […]
In the same way that mail order catalogues are considered part of the fabric of the North of England, so are the growing number of call centres presumed to be based in the North-east. The truth, however, is that London and the South-east are home to more than half the call centres in this country. […]
You might expect a festival celebrating the world’s best advertising to rate the importance of its own communication quite highly. Obviously not in the case of the organisers of this year’s Cannes Advertising Festival, which has just taken place. The festival was chaotic, cost delegates an extortionate sum of money and only just redeemed itself […]