Leo Burnett drops £13m Somerfield
Marketing WeekLeo Burnett has split with Somerfield and its £13m advertising account in the wake of the retailer’s root-and-branch restructure, which saw the sacking of marketing director Phil Smith.
Leo Burnett has split with Somerfield and its £13m advertising account in the wake of the retailer’s root-and-branch restructure, which saw the sacking of marketing director Phil Smith.
Kingfisher has lost another member of its Big W hypermarket chain management team following the departure of trading director Geoff Brady for Allied Carpets in June. Marketing manager Katie Spriggs, who reported directly to Brady at Kingfisher, has followed her former boss to Allied, where she will become marketing director. Kingfisher has appointed Andrew Hickling […]
There is a fundamental change occurring in the structure of the UK population. By 2020, nearly half the population will be over 45, while the proportion of under 25s will drop to just 25 per cent. Studies of the over 55s – commonly referred to as the “grey” market – conclude that this group is […]
Sainsbury’s is launching a millennium scratchcard promotion offering shoppers the chance to win £1m – which it claims is part of the biggest prize fund ever offered by a UK supermarket. Other prizes include free shopping for a year, free fuel for a year, cash and product prizes. Every customer who spends £25 or more […]
What have BSkyB and the Premier League, Thomson Holidays, British Airways, Coca-Cola, Unilever, Volvo, Ford, General Motors and Levi’s all got in common? In the past few months they have all become embroiled in legal or competition authority battles concerning vertical integration and exclusive distribution deals. The Premier League has humiliated the Office of Fair […]
Sainsbury’s has dropped Clark & Taylor from its £6m local advertising account, after 11 years with the agency.
Asda, the UK’s third biggest supermarket, has promoted its head of marketing Andy Bond to the position of director of brands. In his new role Bond will be responsible for developing the supermarket’s own-label product ranges. He will continue to report to Asda marketing director Richard Baker, who was promoted six weeks ago (MW June […]
Dixons Stores Group has launched a direct-selling and e-commerce management team to take advantage of the growing demand for Internet-sold goods. The group, which owns the Dixons, Currys, PC World, and The Link chains, has appointed management consultant Stuart Carson to head a three-strong unit focusing on developing Dixons’ direct shopping ventures. Carson, who was […]
Sainsbury’s has dropped Clark & Taylor from its £6m local advertising account, after 11 years with the agency.
What have BSkyB and the Premier League, Thomson Holidays, British Airways, Coca-Cola, Unilever, Volvo, Ford, General Motors and Levi’s all got in common? In the past few months they have all become embroiled in legal or competition authority battles concerning vertical integration and exclusive distribution deals. The Premier League has humiliated the Office of Fair […]
Sainsbury’s is launching a millennium scratchcard promotion offering shoppers the chance to win £1m – which it claims is part of the biggest prize fund ever offered by a UK supermarket. Other prizes include free shopping for a year, free fuel for a year, cash and product prizes. Every customer who spends £25 or more […]
There is a fundamental change occurring in the structure of the UK population. By 2020, nearly half the population will be over 45, while the proportion of under 25s will drop to just 25 per cent. Studies of the over 55s – commonly referred to as the “grey” market – conclude that this group is […]
Asda, the UK’s third biggest supermarket, has promoted its head of marketing Andy Bond to the position of director of brands. In his new role Bond will be responsible for developing the supermarket’s own-label product ranges. He will continue to report to Asda marketing director Richard Baker, who was promoted six weeks ago (MW June […]
The first branded McDonald’s motorway service station is to open in September as the fast-food giant looks for new areas of growth beyond its core high street restaurants. The development, called simply “McDonald’s Services”, opens on the M5 at Cullompton in Devon. It gives the company the chance to put its name and the McDonald’s […]
The online shopping market is forecast to increase from £750m in 1998 to £1.5bn in 1999, according to Mintel. Over the next three years as Internet access grows, Mintel estimates online sales will rise to more than £7bn by 2002, a 351 per cent