Month: October 2005

Argos hands financial services brief to Black Hole

Marketing Week

Argos Retail Group Financial Services (ARGFS) has appointed direct marketing specialist The Black Hole to handle its below-the-line business following a three-way pitch. The agency will work on acquisition, retention and customer management for the Argos and Homebase financial services brands. The Black Hole worked on the launch of the original Argos Card in 2000 […]

McDonald’s adds on-pack nutrition data

Marketing Week

McDonald’s has revealed the next stage of its promotion of balance and active lifestyles with the launch of on-pack nutrition information. It is the first time this information has been provided by a fast-food chain. The new packaging will show information about the level of calories, protein, fat, carbohydrate and sodium in all McDonald’s products. […]

Doubt cast over future of Marconi team

Marketing Week

The future of Marconi’s marketing department and its marketing chief Martin Harriman hangs in the balance after the company sold the bulk of its assets and its name to Ericsson for &£1.2bn. The deal will see Marconi’s telecoms equipment business bought by Ericsson, leaving the UK company with its services business, which will be renamed […]

Lloyds TSB bids on St Tropez

Marketing Week

Lloyds TSB is bidding to buy St Tropez, the fake tan company, in a sale expected to fetch more than &£60m. LDC, the private equity unit of Lloyds TSB, is competing with Phoenix Equity Partners for the takeover.

Danone defends Volvic after chemical discovery

Marketing Week

Danone says the discovery by a consumer of potentially harmful chemical naphthalene in a batch of Volvic water bottles is an ‘isolated incident’, but it is taking the issue seriously and has launched an investigation. Meanwhile, Waitrose has been forced to recall seven chicken product lines after tests showed the possible presence of salmonella bacteria.

Whitbread Group retains marketing operations

Marketing Week

Whitbread Group is leaving its marketing operations largely unchanged despite an operational restructure. The company’s brands marketing departments will remain intact, while other departments are merged. Eight of the 250 job cuts announced are in marketing.

Canon promotes Jacco Leurs

Marketing Week

Canon has promoted Jacco Leurs to European marketing director of consumer imaging. He was previously general manager of Canon’s European marketing and communications division.