WPP-owned sales promotion agency Promotional Campaigns Group is to lose group managing director Debbie Smith in the latest in a series of top-level defections. Smith is leaving PCG after almost 15 years at the agency, to work at a start-up marketing consultancy. Chief executive Duncan Taylor claims Smith will leave by the end of the […]
Wella, the German haircare giant, has parted company with BBDO Hamburg following a review of its global advertising account. Wella has handed it to Hamburg-based agency, Jung von Matt, following a three-way pitch which also incorporated Springer Jacoby. The decision threatens the security of BBDO’s British affiliates, including Abbott Mead Vickers, Drum PHD and Clarke […]
Your Special Report on the exhibitions sector carried the standfirst: “It seems that exhibitions and visitors are often low priorities for some exhibition organisers”… Competing events in any given market sector are cited as justification for this line. It has no more validity than to suggest that competing magazines are a disservice to advertisers and […]
Kelly O’Dea, president of worldwide client services at Ogilvy & Mather, is understood to be moving to New York following the agency’s loss of lead status on the Ford of Europe account.
Good news for corporate identity specialists: after a long period of curtailed expenditure on corporate identity, blue-chip companies are once again prepared to carry out wholesale reviews of their identities, not just piecemeal tinkering. The current trading environment is upbeat, with signs that the industry really has turned the corner. Take, for example, the much […]
It will come as no surprise to people who work in marketing that you are never less than 30ft from a rat. Most lay people, however, will be horrified, which must give satisfaction to Stephen Battersby, author of a report calculated to strike fear into the hearts of the masses. As head of rat studies […]
EMAP’s monthly men’s title FHM continues its seemingly unstoppable rise in the latest magazine Audit Bureau of Circulations results, while its sister title Red makes an impressive debut. The January-June figures have grown for all National Magazines titles but there is disappointment for Wagadon and IPC. The NatMags portfolio of 11 glossy consumer titles, which […]
Social marketing consultancy Good Business has been appointed to assist on the promotion of local millennium festivities. The company will be encouraging local and national businesses to sponsor millennium celebrations across the UK. The appointment has been made under the umbrella of the Millennium Festival, a 100m fund for developing local events. Tim Cantle Jones, […]
The World Cup and bad weather have been blamed for a sharp decline in the pub and restaurant business during the last quarter to July. Taylor Nelson Sofres Meal Trak statistics show that in the three months to July, business in the restaurant sector dropped by 4.4 per cent compared with the same period last […]
I was interested to read Roger Randall’s piece on digital TV in Marketing Week July 9. I agree with him that there is every reason to believe that digital TV will have a significant impact on marketing strategy activity in the UK, but I am concerned that many blue chip organisations are still ignorant of […]
Warning: the following article contains words and concepts some of you may find offensive. Words like “erection” and “censorship”. Concepts like “exploitation of women” and “money for old rope”. Last week, I visited a licensed sex shop in Brewer Street, Soho (purely out of professional interest, you understand). Occupying a single basement room, staffed by […]
Your Factfile article “Rivals for the purse strings” (Marketing Week July 30) listed a set of attributes which accountants recognised as being the sorts of criticisms that were levelled against them by marketers. It went on to say, “on the positive side, many finance directors recognise that such criticisms are often justified”. The article also […]
Ogilvy & Mather has been appointed strategic communications advisor to Eurotunnel across Europe, putting it in pole position to win through-the-line business worth more than 10m.
Imperial Tobacco has applied for an injunction to stop arch-rival Gallaher from selling a hand-rolling tobacco with the same name as one of its brands – even though the Imperial product is not sold under the Drum name in the UK. The Imperial brand Drum is understood to be the third most popular hand-rolling tobacco […]
Michael Palin stars in the BBC’s campaign to promote the launch of digital television, which takes the viewer on a journey through the new services and channels. The film, devised by Leagas Delaney, stars an array of famous faces, including Salman Rushdie, Harry Enfield and Jeremy Irons, and ends with globetrotting Palin emerging from thick […]