Month: July 2001

Cadbury wins bid to control all vending machines on Tube

Marketing Week

Cadbury Trebor Bassett (CTB) has won a ten-year extension to its contract to supply vending machines on the London Underground (LU). The confectionery giant has promised to install new machines and widen the range of products available to the 3 million passengers who use the Tube every day. CTB, which beat companies such as Coca-Cola […]

Marketing chief Orpen leaves to launch consultancy

Marketing Week

Shaun Orpen, Microsoft’s outgoing director of corporate marketing, is to become an IT consultant from September. Orpen says he will try consulting for six months but his long term goal is to become the managing director of a smallto medium-sized IT-related company. He says he has had discussions with companies over new marketing jobs but […]

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