Month: September 2003

Send long, long…

Marketing Week

Send long, long letters. Target people who aren’t interested. Make use of bullet points. And. Staccato. Sentences. Don’t mention the price until the order formíĶ Yes, it’s marketing the Harvard Business Review way. It will tell you how to use your ’emotional intelligence’ and ‘deepen your savvy’. It’s all about ‘the essential skill of managing […]