Microsoft has set out plans to launch an internet-wide advertising platform for clients, publishers and advertising agencies after snapping up digital marketing services group, aQuantive, for $6bn.
Former ITV marketing director Clare Salmon has re-emerged at Royal & SunAlliance (RSA), the parent company of financial services brand More Than. Salmon, who left ITV in the New Year, becomes group strategy, marketing and customer director at the insurance giant.
The National Readership Survey has announced plans to record readership figures for leading publishers’ websites, in a move to give advertisers and publishers a better understanding of how readers interact with publications via their websites. The scheme will be trialled among national daily and Sunday papers and magazines. The NRS says that the scheme should […]
Gary Hughes and Stephen Carter, among others, must be counting their blessings. Both were linked to the chief executive role at EMAP when it last fell vacant over four years ago. Luckily for them, outgoing David Arculus’ golden boy Tom Moloney got the job – or should we say poison chalice? – and it is […]
British Airways saw a slight drop in pre-tax profits to 611m in its full year results. The drop came despite a 3.4% increase in revenue from 8.5bn to 8.2bn over the period.
Philips Electronics has launched a green tick logo to help consumers identify its environmentally friendly products. The logo, which is being rolled out now, is part of the consumer electronics company’s long-running EcoDesign initiative. The Philips Green Tick will be used on its Green Flagship products, which have “significantly better” energy efficiency than the nearest […]
RadioCentre chief executive Andrew Harrison has reiterated his call for a relaxation of radio regulation. Harrison says “anachronistic” analogue regulation is the biggest threat facing the commercial radio industry in the digital age.
The online advertising spend in the UK, Spain, Italy and France last year was greater than the advertising spend for the whole of Europe from the previous year, new data reveals. Figures from the Internet Advertising Bureau (IAB) Europe reveal that online advertising spend hit Euros 5,048bn (£3,453bn) last year across the four countries, with […]
The London Development Agency (LDA) is developing a “green concierge” service for homeowners in the capital. The service aims to be a one-stop shop for people that want to reduce their household carbon emissions and is part of the agency’s remit to implement the Mayor’s Climate Change Action Plan. The LDA, the body tasked with […]
ITV says advertising revenue on its flagship ITV1 channel will be down almost 10% year-on-year for the first half of 2007. The broadcaster is predicting a drop of 9.6% for the first six months of this year, while group advertising revenue is likely to fall by 5.7%. ITV, is holding its annual general meeting today, […]
EMAP chief executive Tom Moloney has quit the radio and magazine group after 26 years. Moloney, who has been chief executive for four years, will be replaced on an interim basis by non-executive chairman Alun Cathcart. Analysts say Moloney’s sudden departure could fuel bid speculation for the group, which suffered its latest profit warnings in […]
WPP has acquired New York-based 24/7 Real Media for $649m (328m) as it looks to enhance its presence in the digital arena. The marketing services provider paid all cash for the digital marketing company, which is listed on NASDAQ and has offices in the US, Europe and the Far East…
PHD co-founder Jonathan Durden has quit the agency to join Miles Calcraft Briginshaw Duffy as a partner. Durden is the final founding partner to leave PHD following the departure last year of David Pattison and Nick Horswell in 2001. The former PHD president has been briefed to help the agency on new-business pitches and to […]
Anchor, the Arla Foods-owned butter brand, is investing 10m repositioning as the UK’s only free-range butter. A major marketing campaign supporting the brand will break from the end of this month…
Waitrose is launching a television campaign to highlight its commitment to sourcing locally produced food. The supermarket group is keen to reiterate its policy of selling produce that comes from no more then 30 miles away. The 40-second black and white ad will screen on May 21 and focus on Moor Organic Apple Juice in […]