Co-op Group’s Funeral Services consults agencies
Partners BDDH, BDH TBWA and Senior King are among the agencies the Co-operative Group’s Funeral Services business is talking to about creative work for its Funeralcare brand.
Partners BDDH, BDH TBWA and Senior King are among the agencies the Co-operative Group’s Funeral Services business is talking to about creative work for its Funeralcare brand.
Entrants now have more time to apply for Marketing Week’s annual celebration of effectiveness, creativity and innovation.
The travel business is aiming for more direct bookings over those generated through paid marketing investment, something that it claims will benefit its P&L.
The juice category has become “commoditised” in recent years, with its leading brands underinvesting in it. Tropicana is aiming to push back against this by dialling up its brand assets, investing in innovation and reconnecting with key occasions.
Dragons’ Den star Deborah Meaden is confirmed for the 11th Festival of Marketing. She will join CMOs and other speakers from the world of marketing and beyond on 3 October.