Digital radio listening up 14% backed by increase in DAB sets
Marketing WeekDigital radio listening in the UK rose by 14% over the last year, with 17.7m people now tuning in to 213m hours a week, according to figures from industry body Rajar.
Month: October 2009
Independent News and Media profit drops 37%
Marketing WeekIndependent News and Media (INM), the owner of The Independent and The Independent on Sunday, has announced a 14.9% drop in revenues and a 37% fall in operating profits for the year to date.
Marketing Week Digital Edition Available To Subscribers Only
David RattrayThe national postal strike is likely to disrupt delivery of Marketing Week to subscribers. For the duration of the strike, Marketing Week is producing digital editions of the magazine available to all our subscribers, to ensure that they do not miss out on the very latest marketing news, features, comment and opinion.
Quorn appoints MCBD to handle ad account
Marketing WeekQuorn, the vegetarian food brand owned by Premier Foods, has appointed Miles Calcraft Briginshaw Duffy (MCBD) to handle its UK advertising account.
Making the most of interactive screens in marketing
Marketing WeekStephen Kim, senior director for Microsoft Branded Entertainment and Experiences Team and Chris Maples, sales director for Microsoft Advertising argue that marketers need to stop thinking digital is separate, and focus on converging media using the different “screen” touchpoints.
Littlewoods and Very launch Christmas campaign
Marketing WeekShop Direct Group, parent company of Littlewoods and very.co.uk, is launching a £10m Christmas advertising campaign starring Holly Willoughby and Fearne Cotton.
Postal Strikes go ahead
Marketing WeekPostal strikes are underway after talks between the Royal Mail and the Communications Workers Union (CWU) collapsed last night.
Myspace partners with Google
Marketing WeekMyspace and Google have announced a tie-up to provide music content for customers of the search engine.
Virgin Media beats expectations
Marketing WeekVirgin Media has beaten analyst expectations and increased revenue by 1.3% to £953m for the three months to 30 September, driven by existing customers’ demand for additional services.
Capital takes biggest share but loses listeners
Russell ParsonsRAJAR: 95.8 Capital Radio’s resurgence continued in the third quarter when the station became the capital’s top commercial radio station in terms of market share, despite losing listeners.
Commercial radio loses ground to the BBC
Russell ParsonsRAJAR: Commercial radio has lost some of the ground it had gained on the BBC in the first half of the year, registering a drop in its share of the UK radio market in the third quarter.
Consumers find it too much hassle to switch energy suppliers, study shows
Marketing WeekDespite rising gas and electricity bills, a third of consumers think it is too much hassle to switch energy suppliers, according to new research.
Brewin Dolphin pushes client service credentials
Marketing WeekBrewin Dolphin, the independent private client investment manager, is to launch its first ever advertising campaign to introduce itself as a national firm follwing the recent rebrand of its Scottish arm.
Share and share alike
Marketing WeekThis has been a week of sharing. Brands are joining forces to get the most out of market research. One collection of brands is joining together to create The Consumer Forum (see story below). The aim of this body founded by Simon Calver, the chief executive of Lovefilm, is to interact better with consumers. Calver says that focus groups have been too reactive in the past and, The Consumer Forum’s aim is to involve real people in the process.
FMCG giants report growth
Marketing WeekGlaxoSmithKline (GSK), the owner of the Aquafresh and Beechams brands and Reckitt Benckiser (RB), owner of the Air Wick and Nurofen brands have both reported increased third quarter sales.