Paramount Comedy to sponsor Edinburgh and Beyond Comedy Tour
Paramount Comedy is to sponsor the Edinburgh and Beyond Comedy Tour, which will bring together talent from this year’s Edinburgh Fringe Festival.
Paramount Comedy is to sponsor the Edinburgh and Beyond Comedy Tour, which will bring together talent from this year’s Edinburgh Fringe Festival.
Online recruitment network Monster is seeking a UK head of marketing, a newly created role, following a company restructure. The move follows a recent spate of departures in the marketing department. European marketing director Jeremy Caplin was made redundant in February as his role was “no longer justified” following an internal reorganisation (MW February 6). […]
…The Government has included suggestions by the Newspaper Society for changes in the law on lotteries and prize competitions in its proposed reforms.
Federal Express has awarded its European advertising account, estimated to be worth £30m, to Vallance Carruthers Coleman Priest (VCCP) following a four-way pitch. The agency beat off competition from Bartle Bogle Hegarty, Campbell Doyle Dye and Abbott Mead Vickers. BBDO, the UK incumbent. The BBDO network is the incumbent on the European, Middle Eastern and […]
The CMA has raised further concerns about the introduction of Google’s Privacy Sandbox, which has now been delayed until 2025, but the hold-up is not expected to make any “meaningful difference” to advertisers, experts say.
The effectiveness expert and author of The Long and the Short of It explains how pre-testing has led to more effective ads, focusing on emotional response.
We arm you with all the numbers you need to tackle the week ahead.
Former Swyft CMO Geoff Bull joins Confused.com to lead the brand as it looks to “support customers” through a turbulent insurance market.