Connect with your customers in a meaningful way and improve profitability by understanding how data, technology and great content can work together to deliver a best-in-class email and CRM strategy. Courses include delivering effective email campaigns training and advanced CRM strategies training.
Kettle Chips and Refreshers owner names former Müller marketing boss as first CMO
Niamh CarrollMichael Inpong joins Valeo UK, which owns well-known confectionary brands including Fox’s and Refreshers, in the newly created chief marketing officer role.
‘We can always do better’: Innocent on starting its marketing excellence journey
Michaela JeffersonRealising its old ways of working were no longer fit for purpose, the smoothie maker appointed its first marketing excellence lead three years ago to drive consistency.
‘Hot coral thread’: Monzo’s top marketer on the importance of distinctive assets
Molly InnesMonzo’s new marketing boss says brands often underestimate the importance of distinctive assets as it launches its first brand campaign in five years.
Effectiveness culture, upskilling, misinformation: 5 interesting stats to start your week
Niamh CarrollWe arm you with all the numbers you need to tackle the week ahead.