Mirror Group is considering a joint venture to exploit broadcast rights for Premier League football by maximising money raised through TV deals. BSkyB and the BBC currently hold the TV rights in a £304m five-year deal…
…Mirror Group pre-tax profits jumped 43 per cent to £189.3m in 1994 (see page 12).
The Association of Media & Communication Specialists has appointed former Central Office of Information director Mike Brodie as chairman.
Rothmans is understood to have put its media review on hold following the takeover bid for the company by its largest shareholder, Richemont.
Ad directors of the UK’s ten leading magazine publishers are to join forces in generic presentations to advertisers.
Portrait Marketing, the direct response specialist, has launched Radline, a branded telephone number service for radio stations and advertisers. A trial is being launched on Talk Radio this week.
Laser, ITV’s sales house, has launched an “Investor package” to attract investment trust advertisers to weekend TV.
United Artists Communications and Metro Radio Group have collaborated to offer Metro AM station Great North Radio in stereo via cable TV.
BBC World, the BBC’s 24-hour international news channel, launched on cable in Germany last week.
Westminster Press has appointed Stephen Hill, managing director of subsidiary Oxford & County Newspapers, to replace retiring chairman and chief executive Hew Stevenson.
RSA Advertising has appointed former Foresight Promotions account director Nick Adams as marketing manager.
UK Living is now carried by cable operators representing more than 80 per cent of UK cable homes, the channel confirms.
Birmingham Cable has launched Cable Vision Today, a previews-only channel featuring cable TV highlights.
The Family Channel has appointed below-the-line agency Tequila UK to launch a campaign next month targeting existing subscribers.