Evening Standard display advertising client sales director Charlie Bennett has decided to swap the hard-nosed world of ad sales for the more pastoral delights of a horticulture course on nursery gardening. Having had enough of the bustling metropolis – and doubtless exhausted after years of entertaining clients at trendy bars with unpronounceable names – Charlie […]
MSN, Microsoft’s Internet portal, has abolished the role of marketing director for Europe, the Middle East and Africa (EMEA) and moved Sharon Baylay from that position to regional director. The move is part of a restructuring operation that has resulted in MSN’s marketing activities being divided between its trade and consumer teams. In her previous […]
Lowe, TBWA/London and incumbent AMV.BBDO have been shortlisted for the Homebase &£18m creative business.
Bulmers is suffering from accounting problems, production hold-ups and foiled international ambitions. At least Strongbow is doing well, says Martin Croft
ITV’s Saturday morning children’s show SM:TV Live is searching for a new sponsor as KFC’s year-long sponsorship comes to an end. The fast-food giant’s sponsorship expires in November and KFC has yet to decide whether or not to renew the deal. Last year, KFC paid about &£1.3m for the broadcast sponsorship, online support and the […]
Golf England, the joint venture between the Automobile Association, the English Golf Union, and technology company AdvancedWave, has appointed Mike Couzens as its managing director. Formerly European marketing director of corporate communications and training at Internet network company Cisco Systems, Couzens retired from his position at the end of July, but rather than stay in […]
Threadneedle Investments, the asset management company owned by troubled insurance group Zurich Financial Services, is reviewing its &£2m advertising account held by Citigate Albert Frank. The review, being handled by the AAR, was triggered by the departure of marketing director Alan Mearns two months ago. He was poached to be global marketing director of Mellon […]
The Institute of Practitioners in Advertising (IPA), the Marketing Communication Consultants Association (MCCA) and the Public Relations Consultants Association (PRCA) have commissioned a consultant to look at the future mould of the three trade associations. One of the key areas to be looked at is the possibility of two or all three associations merging to […]
Walt Disney Parks & Resorts UK & Ireland (WDP&R) has created two brand strategy positions in the final round of its integration with Disneyland Resorts Paris (DLRP).
As the anniversary of ‘Black Wednesday’ passes, economists are comparing the UK’s entry into the euro with its disastrous foray into the ERM, says George Pitcher
The debate about ‘media neutrality’ is flawed because it relies on the idea that consumers want neutral planning in the first place, says Charlie Makin
Chris Woollams, founder and former chief executive of ad agency Woollams Moira Gaskin O’Malley (WMGO) – now reincarnated as Incepta – has launched a monthly magazine aimed at cancer patients and their families. The magazine, called Icon, is being published by Woollams’ new publishing company, Health Issues. Icon was initially introduced as a pilot publication […]
Tired of poor representation by the OAA, some outdoor specialists have created their own industry body, but it was a noisy birth, says Lucy Barrett
Reckitt Benckiser (RB) is to advertise its denture cleaning product Steradent for the first time on television, in an effort to target a younger market. The &£1.88m TV campaign, created by J Walter Thompson, will be aired in October. Steradent has long been associated with a mature market who wear dentures in old age, but […]
BBC Magazines is to publish three standalone magazines dedicated to Pop Idol finalist Gareth Gates this year, in an attempt to strengthen its faltering presence in the teen magazines market. The circulation of the BBC’s Top of the Pops teen title declined by 16.5 per cent year on year and by 4.2 per cent period […]