Napolina appoiny general manager
Marketing WeekNapolina Europe has appointed Remmelt Jongkind to the position of general manager. Jongkind was marketing manager for Princes’ European business.
Napolina Europe has appointed Remmelt Jongkind to the position of general manager. Jongkind was marketing manager for Princes’ European business.
Coca-Cola Great Britain is planning to launch Berry Fanta in the UK in February to build on the success of the carbonated drinks brand. Berry Fanta is a “naturally flavoured berry soda” and was launched in the US in August to take on PepsiCo’s berry-based product Pepsi Blue, which launched in July. Fanta has proven […]
Partners BDDH, BDH TBWA and Senior King are among the agencies the Co-operative Group’s Funeral Services business is talking to about creative work for its Funeralcare brand.
William Grant & Sons, the Scottish spirits company, has bought premium Icelandic vodka brand Pölstar from The Reformed Spirits Company for an undisclosed sum.
Jack, the A5-sized men’s magazine, is rethinking its format and attaching a back-board to the magazine so that it can be placed alongside the larger mainstream men’s titles, such as FHM and Loaded. Jack will no longer be sent to retailers in its little display boxes. Its next issue, on the shelves from tomorrow (Thursday), […]
WKD, Beverage Brands’ premium packaged spirit, has put up the UK’s highest sprig of ‘media mistletoe’ on an 80ft by 60ft Mega Profile poster site overlooking Newcastle’s Tyne Bridge. The banner initiates a &£3m national outdoor campaign created by Big Communications. Media was planned and bought by John Ayling.
Bartle Bogle Hegarty is launching a TV, cinema and poster campaign this week to raise awareness of the risk of drug-rape. The campaign, which targets 18to 34-year-olds, is backed by the Metropolitan Police.
Bah, humbug. Christmas eh? A time for giving – a time for haemorrhaging cash more likely. Not only do you have to fight you way around shops to discover that the Bob the Builder slippers you were going to get for your nephew sold out three weeks ago, but you also have to buy presents […]
Unilever’s axing of Domestos’ extension products has put the concept of ‘power brands’ under the spotlight. Is the pressure for innovation forcing marketers into ill-judged brand-extension programmes? Sonoo Singh reports
Swedish Match and British American Tobacco have teamed up to bid for Italy’s Ente Tabacchi Italiano, the state-owned company that has the monopoly on tobacco products in Italy.
Publicis NetWorks has been appointed as Camelot’s online creative agency after a four-way pitch. It will work on advertising for web-based National Lottery games next year.
Vodafone has appointed former managing director of Leagas Delaney, Colin Clarke, as global communications executive. He will report to global marketing communications director Neil Simpson.
O2 UK is reviewing its direct marketing business and has drawn up a shortlist of agencies to pitch for the account. The review covers both its consumer and business divisions and is estimated to be worth more than £1m. O2 UK head of business marketing Fiona McGilchrist is conducting the review. The mobile phone operator […]
The Bridge has won the advertising business for learndirectscotland, the Government’s ‘gateway to learning’ initiative. The previous incumbent was Faulds.
Bulmers, the troubled cider giant, has again dismissed as ‘speculation’ reports that it is about to appoint former Whitbread Beer managing director Miles Templeman as its chief executive.