WCRS understood to be frontrunner to win Weetabix account

WCRS is understood to be the frontrunner to win the £12m advertising account for Weetabix.

WCRS is understood to be the frontrunner to win the &£12m advertising account for Weetabix. The company is believed to be also talking to start-up agency Red Brick Road and incumbent DDB London about developing new ideas.