Masterfoods could market Galaxy better

I usually avoid expressing my views in Marketing Week, but I was taken aback by your article (MW March 16) in relation to the relaunch of flagging Galaxy Promises.

The current range of “brown on brown” is a very familiar dilemma. No wonder it is failing to attract customers. â¢Where is the balance, contrast and focal point? Come on, Masterfoods marketers!

Bharat Parmar

Creative and managing director

Marksman Design Consultants

Newport Pagnell

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