Masterfoods could market Galaxy better
I usually avoid expressing my views in Marketing Week, but I was taken aback by your article (MW March 16) in relation to the relaunch of flagging Galaxy Promises.
The current range of “brown on brown” is a very familiar dilemma. No wonder it is failing to attract customers. â¢Where is the balance, contrast and focal point? Come on, Masterfoods marketers!
Bharat Parmar
Creative and managing director
Marksman Design Consultants
Newport Pagnell