Month: December 2007

Capital Radio programme director to step down

Marketing Week

Capital Radio programme director Scott Muller is leaving the station after 18 months in the role. He will remain within GCap in a group programming role. Muller, who joined in April 2006, leaves the station just months after Paul Jackson (pictured) joined as managing director. Jackson announced an overhaul of the schedule, including axing DJ […]

TNS makes play for senior executives at AGBNielsen

Marketing Week

Research company TNS has tried to poach senior executives at AGBNielsen, as the two rivals vie for the £10m Broadcasters’ Audience Research Board (BARB) TV measurement contract. The research company is understood to have approach-ed AGBNielsen executives including managing director Justin Sampson (pictured) over filling a vacancy left by Andrea Mezzasalma, head of TNS’s Internet, […]

Top RAC man defects to the AA

Marketing Week

Edmund King, executive director of the RAC Foundation, has been poached by rival AA to become president. He will take over the role in the New Year. King will lead the campaigns that AA runs on behalf of motorists, which covers issues such environmental concerns and road safety. He became the first director of the […]

RadioCentre encourages backing for national independent programming

Marketing Week

RadioCentre, the UK commercial radio industry body, is calling on production companies and media agencies to get behind plans to create more national programming. The body is working with radio operators and calling on independent productions ideas to develop “innovative” ideas. The Radio Advertising Bureau, the customer arm of the body, is also inviting media […]

Met police launch latest anti-knife ad

Marketing Week

The Metropolitan Police Service has launched the latest ad in its Knife City campaign, which aims to discourage teenagers from carrying knives. The ads, created by Miles Calcraft Briginshaw Duffy, will break this week. The campaign features a teenage boy dressed in a ridiculous lurid-green outfit who is being ignored by his friends. The boy […]

Pets at Home appoints Krow and EGS

Marketing Week

Pets at Home, UK’s biggest pet retailer, is understood to have appointed Krow and EdwardsGroomSaunders to handle its advertising and communications planning. The two agencies pitch together to win the account. It is thought that Farm, Vallance Carruthers Coleman Priest and Beattie McGuinness Bungay were also involved in the review, which was overseen by the […]

MySpace launches music channel to promote new bands

Marketing Week

MySpace is launching an online music video channel that will combine live gig footage with interviews and profiles to promote new bands. Earwig TV will aggregate content from across the site to help artists find new fans and attract attention from record companies. The social networking site says Earwig TV, which launches this week, will […]

Eurostar appoints OMG to handle affiliate marketing brief

Marketing Week

Eurostar has handed its affiliate marketing account to the Online Media Group (OMG) Network after a competitive pitch against undisclosed agencies. It is thought that incumbent TradeDoubler repitched for the business. The train company, which recently began operating from St Pancras, is establishing an affiliate programme for the US market and is developing its operations […]

James Murdoch leaves Sky

Marketing Week

James Murdoch is stepping down as chief executive of BSkyB to take control of News Corp’s operations in Europe and Asia. The move is part of a huge reshuffle at the media group that will also see News International chairman Les Hinton move to New York to become chief executive of Dow Jones, publisher of […]

NPA Council expells Express Newspapers

Marketing Week

The Newspaper Publishers Association has thrown out Express Newspapers over non-payment of invoices dating back to 2006. The NPA Council made the decision to terminate the Northern & Shell-owned group’s membership on Friday. The decision means that the group, which is led by chairman Richard Desmond, will no longer have access to the NPA services. […]

NUT hits out at exploitative advertising tactics

Marketing Week

The National Union of Teachers (NUT) has called for children to be protected from the “exploitative advertising tactics” that are fuelling bullying, depression and obesity. It has singled out companies including Cadbury, Kelloggs and Tesco for using marketing techniques that may be “damaging”. The report, published today, looks at the impact of advertising on children […]

Threshers and Oddbins discuss potential merger

Marketing Week

Threshers and Oddbins are understood to have held talks about a possible merger after the owners of the two chains met to discuss a potential deal last week. The meeting has been described as in very early stages. The reported talks come as Britain’s off-licence chains face an increasingly competitive environment, with major supermarkets stealing […]

DMG benefits from growing digital spend

Marketing Week

Digital Marketing Group, the company led by Ben Langdon, says its has “continued to benefit” from the increased spend on digital marketing as its reveals positive results for six months to the end of September. The group saw revenue increase from £20.9m last year to £22.1m for the same period this year. Its pre-tax profits […]