8 Walpole court
London W5 5ED
0203 058 5000
0203 058 5005
Person to Contact
Statement of Principles
Toluna is Europe’s leading independent online panel and survey technology provider to the global
marketing research industry. We provide online sample and custom panel building expertise to over 300
of the world’s leading market research agencies from offices across Europe and North America. Toluna
has built and manages a panel community of over 1.9 million active members across 28 European and
international countries. This has been extensively profiled into 16 specialist panels, reaching niche
segments to provide premium quality survey research data. In addition, PanelPortal, a highly robust and
scalable hosted technology platform enables research professionals to easily build, manage and run
their own online panels and surveys.
28 European and international online panel communities:
• More than 1.9 million panel community members across 28 countries
An integrated online data collection service, Toluna offers:
• Questionnaire programming: We ensure the programming and hosting of your questionnaire, and the
tabulation of your data. We can provide advanced survey scripting services and consultancy in order
to enhance the respondent experience with engaging animation, 3D imaging & video.
• Panel communities: Toluna is pioneering the development of online panel communities using the latest
Web 2.0 technology and community management practices in order to ensure our panellists are the
most engaged and responsive available.
• Sample: We can also carry out online fieldwork on surveys hosted on your own servers using our 28
• We can arrange the translation and cultural adaptation of your questionnaire.
• Panel building: Europe’s panel building experts – recruit & maintain your own online research panel
from broad B2C to niche B2B projects using Toluna’s unique panel creation and management
Survey and Panel community management solutions
• AutomateSurvey™ is an extremely easy-to-use, hosted, online survey solution. AutomateSurvey has a
huge range of advanced questionnaire programming, project management and reporting functions all
accessed within a highly intuitive interface.
• PanelPortal is a highly intuitive solution designed to allow organisations to create and manage their
own online panel communities. PanelPortal provides a complete quantitative and qualitative data
collection solution while also enabling users to create their own online communities with no technical
Frederic-Charles Petit – CEO
Complete range of online data collection services for market research professionals. Proprietary online panels in 28 European and international countries: Argentina, Australia, Austria, Belgium, Brazil, Chile, China, Czech Republic, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Japan, Mexico, Netherlands, Norway,Peru, Poland, Portugal, Russia, Spain, Sweden, Switzerland, UK ASP advanced survey software AutomateSurvey Panel community management solution, PanelPortal
Methods of Data Collection
ADS; COND; DM; DRNK; EMP; EXHIB; FIN; FOOD; HLTH; HOME; IT; INT; LEIS; MEDI; MEDIA;
PHAR; P P; RETL; T C; TELC; TOUR; TOYS; TRAV
Trade Memberships/Affiliations (Company & Individual)