The latest Marketing Week Interactive Book is now available to download. This guide is packed with features on the latest developments in the digital environment. We look at the emerging techniques in the search marketing world, from data-driven strategies to making campaigns creative. There is also information on how some of the world’s largest brands are using social media techniques like Twitter, Myspace, Bebo and Facebook to drive home their messages to consumers. With further information on how best to use the most up-to-date affiliate marketing techniques and mobile, this is an essential guide for marketers.