Birmingham NEC in marketing director hunt
The National Exhibition Centre in Birmingham is seeking a marketing and development director. The role involves responsibility for setting strategy and developing the identity of the venue.
Heinz Beanz consideration drops following price increases
Rachel LawlerHeinz Beanz’s consideration and value scores have fallen as consumers switch to own-brand goods, YouGov BrandIndex data shows.
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‘It’s creating demand for the future’: Zendesk on the importance of brand building in B2B
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Two-thirds of B2B marketers expect budgets to grow in the next 12 months
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