Boots draws up final shortlist
Boots has drawn up a final shortlist of J Walter Thompson and Mother for its advertising account. Publicis has been dropped from the list.
Boots has drawn up a final shortlist of J Walter Thompson and Mother for its advertising account. Publicis has been dropped from the list.
We arm you with all the numbers you need to tackle the week ahead.
Former Swyft CMO Geoff Bull joins Confused.com to lead the brand as it looks to “support customers” through a turbulent insurance market.
Creatively playing with and stretching your distinctive assets is key to embedding them, but how far can this be pushed?
From inflated job titles and learning humility, to balancing flexibility with accountability, startups have a lot to consider when building a marketing team.