Henderson Global Investors makes associate director
Henderson Global Investors has made associate director of marketing Simon Harvey redundant.
Henderson Global Investors has made associate director of marketing Simon Harvey redundant.
Esure, the internet home and motor insurance group, is running a week-long breakfast show promotion with Chrysalis-owned Heart 106.2 in London and Heart 100.7 in the Midlands. The strapline will be ‘4 gets you more with Esure’.
Clearasil is to target consumers in their mid-20s for the first time, with a new range called Total Control, as the brand tries to break out of its core teenage market. The launch for the brand comes two years after it was bought by Boots Healthcare International (BHI) from Procter & Gamble, in a cash […]
Freeserve has appointed Caroline Thomas as portal strategy and marketing director, following the departure of Peter Cowley in December to Endemol.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Elon Musk sacking Tesla’s 40-strong marketing team to McDonald’s shining a light on the power of ‘stillness’, it’s been a busy week. Here is my take.
The FMCG giant is looking at “new category opportunities” as it looks to regain market share and tackle the threat of private labels.
Morrisons CMO Rachel Eyre describes loyalty as a two-way street so says the supermarket must be “hyper-personalised” in its offer to get more people “voting with their feet”.
Marketers may like to be believe they can identify with a wide range of people but, in reality, they are as likely to be led by their biases as anyone else.