YooMedia to buy online dating brands
YooMedia, the interactive entertainment company led by former BBC director of TV David Doherty, is buying a number of online dating brands including Club Sirius, Clicked and Dateline.
YooMedia, the interactive entertainment company led by former BBC director of TV David Doherty, is buying a number of online dating brands including Club Sirius, Clicked and Dateline.
Former Swyft CMO Geoff Bull joins Confused.com to lead the brand as it looks to “support customers” through a turbulent insurance market.
Creatively playing with and stretching your distinctive assets is key to embedding them, but how far can this be pushed?
From inflated job titles and learning humility, to balancing flexibility with accountability, startups have a lot to consider when building a marketing team.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Elon Musk sacking Tesla’s 40-strong marketing team to McDonald’s shining a light on the power of ‘stillness’, it’s been a busy week. Here is my take.