Matthew Clark axes group marketing director role
Matthew Clark has axed the role of group marketing director following the departure of Robert MacNevin, who is joining a management consultancy.
Matthew Clark has axed the role of group marketing director following the departure of Robert MacNevin, who is joining a management consultancy.
Governments’ and pollsters’ efforts to measure public satisfaction miss the point that while contentment is fleeting, moaning keeps Britain happy, says Iain Murray War is imminent, the stock market is falling like a spent rocket, recession lurks just around the corner, and the talk is of happiness. Last week, Cadbury earned the desired publicity dividend […]
Pegram Walters has created a print advertising campaign for Invesco Perpetual called ‘With you every step of the way’, which aims to reassure customers about investing in the current economic climate.
I was fascinated to read David Benady’s feature on British Nuclear Fuels’ search for an ad agency (MW January 16). We had preliminary talks with a client in the nuclear power industry (an organisation that often works in co-operation with BNFL) three years ago and it raised a number of issues here at HHM. Staff […]
People’s view of their personal finances improves in April but hides a general flatness to consumer confidence that is taken a while to shift.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.