CIA director quits to join New PHD

Mike Anderson, marketing director at CIA Medianetwork, has resigned from the agency to join New PHD.

The move comes just nine months after Anderson was promoted to the agency’s board, and praised by the agency’s then deputy managing director, Marco Rimini, for playing a central role in boosting billings through 1996.

Anderson’s resignation last week coincided with another boardroom reshuffle in which board account director Greg Grimmer was appointed to the additional role of client services director.

David Patterson, partner at New PHD, says Anderson will join New PHD as marketing director and board member at a date to be agreed.

“A large part of his job will be new business effort,” says Patterson. “But I hope he will act as a catalyst for all of us after a spell of focusing on sorting out company structure since our merger last year.”

Anderson joined CIA Medianetwork three years ago as new business director.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here