A clichÃ© might be a clichÃ© and the Diary is fully aware that a name is a name is a name.
But sometimes a trip to Somerset House with deed poll application form in hand is called for.
Strathclyde Police has just ap-pointed an advertising agency to highlight the sterling performance of its zero tolerance-style campaign, dubbed Spotlight.
The agency? Glasgow’s The Bridge. And The Bridge’s managing director? Brian Crook.