Dragon’s Linda Mooney (MW July 30) is right when she says the threshold for numbers in a design consultancy is about 30.
This supposed threshold is due more to a reluctance to manage potential growth and change by restructuring the consultancy and developing enhanced working practices than a natural law of 30 or a glass ceiling.
I believe it is possible to maintain the atmosphere of a creative and small but perfectly formed consultancy for the 30-, 40- and 50-somethings.
Consultancy management needs to accept that the way to run a profitable and successful company of 60-plus requires different skills and structures adopted by most conventional 30 and unders.
Simon Rhind Tutt
The Tutt Consultancy