Prudential brand chief resigns

Prudential Retail head of brands Stephanie Campbell has resigned with no job to go to, just nine months after joining from Royal & Sun Alliance.

Campbell was responsible for developing the Prudential brand and oversaw advertising, design, sponsorship and events.

She reported to Frank Wilson, marketing director of Prudential Retail, the division responsible for marketing Pru-branded products.

The head of brands role was created last year just before a major restructure of Prudential’s marketing operation, in which 50 of its 125 jobs were axed.

Wilson says the head of brands role expanded as a result of the restructure to include more administrative responsibility for Pru’s advertising campaigns.

He adds: “The job didn’t turn out quite as Stephanie had expected and we agreed to part company. We are now looking internally and externally for a replacement, who could work under the new title of marketing services director.”

Prudential Retail is also looking for a head of e-commerce (MW February 3) to work in the newly created business development division, set up to develop e-commerce and telephony strategies.

The business development division is headed by Clare Chandler, who was promoted from her position as Prudential human resources director.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here