HBOS reports profit increase
HBOS reported an increase of 22 per cent in pre-tax profits to £3.1bn in its preliminary results for 2002. It is also launching a no-fee current account with add-on benefits.
HBOS reported an increase of 22 per cent in pre-tax profits to £3.1bn in its preliminary results for 2002. It is also launching a no-fee current account with add-on benefits.
In a challenging environment with economic pressures and rivals to contend with, can creating a holistic marketing excellence culture give brands the cutting edge?
Who Gives A Crap is now the third biggest toilet roll brand in the UK, and is looking to above-the-line media, retail listings and consistently “doing things differently” to continue that growth.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Airbnb’s desire to control the narrative to Gap reinstating the CMO role, it’s been a busy week. Here is my take.
Diageo is using AI to better understand “real behaviour, not unintended”, which it is using to drive innovation.